Tag: Music Tech

What are you waiting for?

Historically in the music business the artists that breakthrough go all in on themselves.  You almost have no choice but to go all in and risk it all.  Do it while you’re young and you’ve got get back if things don’t work out.  Do it with an open mind and you may find a sustainable …

Modern Music Industry Partnerships

The music industry is a fluid space. There are innovations and acquisitions on a regular basis. For this reason alone virtually nothing in the business is absolute. Even success has a tremendous amount of variation. There is a short-lived success and long-term success. And the determining factors are somewhat fluid as well. With every new …

If you’re going to ask, you need to listen

The art of listening is practically a lost art.  Far too often, when I am speaking with someone about their music or career I can see them formulating their response before I even finish what I’m saying.  This makes one thing very clear; you’re not looking for advice you’re looking for validation.  That’s not what …

It’s about GREAT songs

Music at its core is collaborative.  The idea that you are the next great songwriter is a lofty aspiration.  The best songwriters I know collaborate.  They write and bring in other artists and writers to develop the songs or they are brought a song or partial song and they collaborate with the artist to fully …

You WISH you didn’t need a label

Everyone keeps saying how artists don’t need a label these days but I call bullsh*t! We all wish you could do it without a label but even the ‘BIG INDIES’ are engaging label services from the majors. One way or another you really do need a label and frankly, I wouldn’t want to do it …

Respect the Process; Slow Down

I used to settle, a lot!  The deeper into the rabbit hole of the music business I go the more deliberate the moves become.  There is something to be said for a process that has been refined over hundreds of years.  Slow down, respect the process. I work with guys that have walls full of …

Every performance is an opportunity

I watch a lot of independent and aspiring artist live performances and there are a few things that always jump out at me.   It would seem that some of this is common sense but apparently, it needs to be said anyway. Introducing each song, this practice must stop!  You are not rocking Madison Square Garden …

Spending your way in vs. paying your way in

You cannot pay your way to relevance.  There are so many folks on the Internet these days claiming to be A&R Consultants, Label Reps and more and they all want the same thing, your money.  I’m sure there are some legit ones out there but not asking for your money and guaranteeing a label showcase. …

Getting Discovered

I’ve been in the music business for almost 30 years now and one of the terms that I’ve come to despise, ‘getting discovered’. I’ve never met an artist that was miraculously discovered. When you peel back the layers of their story you come to understand that they were doing the work. When you put your …

You just can’t get there for free

Every artist that asks a professional for his or her help is asking for an investment. It might be an investment of time or money but either way, every minute is an investment. Today’s artists, more than anything, must be savvy hustlers. You have to learn how to survive to thrive. This doesn’t mean that …

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